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Product Marketing Coordinator | Nystrom


Support the Product and Marketing team by ensuring that all product, technical, and specification information is accurate in print, digital, and e-commerce platforms. Coordinates go-to-market campaigns that support the growth and sales of products, including email campaigns, webinars, and e-commerce sites. 

Essential Functions

  • Assist product team with editing and formatting product documents
  • Upload documents into Sales-Ready Product Information (SRPI) tool, FTP site, and company websites
  • Schedule and produce webinars
  • Track and develop monthly reports on digital, website, and e-commerce analytics, on-demand webinars, trade shows and email initiatives
  • Coordinate literature orders, inventory, collateral edits, and reprints
  • Coordinate social media posts, email campaigns, and blog posts
  • Create and edit PowerPoint presentations and custom documents for customers
  • Administer copy and image edits to company websites
  • Administer e-commerce and distributor portal sites, including maintaining accurate product information and pricing, uploading new, and editing, content and images and working with outside vendors on site work, and serving on the e-commerce committee


  • 2 years of related experience
  • Adobe InDesign, Illustrator, Photoshop experience
  • Understanding of basic HTML and some hands-on experience with JavaScript and CSS
  • Familiarity with SEO best practices and guidelines
  • Experience with email marketing
  • Experience with PPC and Google advertising
  • WordPress experience or similar platform using PHP programming language
  • Ability to use Google Analytics and create reports for distribution to management
  • Experience creating copy and images for social media, posting on platforms, using HubSpot or similar
  • Microsoft Word, Excel, PowerPoint
  • Use of Salesforce or other CRM systems

Our core purpose is to make Nystrom a great place to work. We achieve this every day by living by our core values of Profitable Growth, Lead by Example, Customer First, Raise the Bar, and Balance.

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